Paid plans from $49/mo Bufferīuffer is a pared-down social media dashboard with significant scheduling features. Pricing: Free version lets you support 2 accounts. Works with all the major networks and some less popular ones, for a total of over 20 platforms. They also have included collaboration and post-approval functions that help manage team activity, and an “off” button to use when needed. With Hootsuite, you can compose and schedule your posts inside the app, and you can see the schedule with a calendar. Hootsuite is also a general-purpose social media dashboard. I’ll tell you which ones are which, and for dashboards, I’ll only talk about features, platforms supported, and pricing. Other schedulers, however, are either standalone or have only a few other features. Many of these tools are included in larger applications, such as social media dashboards. The 15 Best Social Media Scheduling ToolsĪs with so many things in our industry, there’s a lot of competition among social media scheduling tools. However, for standalone tools you’ll want to ensure that you get the best value for money. As you’ll see below, many social media scheduling tools are part of a larger software package, and therefore included in the price. Pricing: Finally, make sure that the price is right.Your social media scheduler needs to offer a “pause” button that lets you pivot when time is of the essence. The “pause” button: Things happen that we don’t expect, whether it’s major world events, a local tragedy, or even changes in key corporate personnel.Choose a tool that you can easily master, and that lets you quickly make changes when needed. Ease of use in terms of setting up scheduling times and adding posts: Do you really want to “fight” with your scheduling tool? Hardly anyone does, and that’s the way it should be.Otherwise you’ll lose a lot of efficiency. While support for some platforms is harder to find, ideally, you’ll be able to do all of your profiles from one or two tools.
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